Beth M. Goldman, Orrick, Herrington & Sutcliffe LLP; Marjorie M. Goux, senior corporate counsel, The Clorox Company; Heidi L. Keefe, Cooley LLP
Learn how to assess intellectual property as a strategic asset and how to evaluate opportunities to monetize IP while avoiding costly missteps. Other essential topics addressed include IP portfolio review and management, licensing, valuation, and enforcement. The faculty will also review joint development, bankruptcy, tax, and due diligence issues and provide practical guidance you can rely on daily. Covering issues that may arise across patent, trademark, and copyright law, this program is a must for all IP transactional attorneys.